A capable agent inside a giant system.
- Corporate-first website experience
- Generic agent-page structure
- Tiny new social audiences
- Conflicting phone data online
Private growth proposalPrepared September 2, 2026
Personal website concept
Chattanooga, Tennessee
Protect what matters.
Plan for what’s next.
Insurance should feel personal. Josh helps Chattanooga families and business owners understand their options, protect what they’ve built, and move forward with confidence.
Auto Home Life Business
Your local agentJosh Reedy
Local guidanceWithout the jargon
Backed by COUNTRYTrusted since 1925
The opportunity
COUNTRY has the trust.
Josh needs the spotlight.
The corporate brand already proves the products and service. The missing piece is a recognizable local person families remember before they need a quote.
Build Brand Grow makes Josh the face of the relationship while COUNTRY remains the trusted name behind it.
The Chattanooga agent people know by name.
- Personal site built to start conversations
- Consistent Josh Reedy co-brand identity
- Useful local content with a human voice
- One clear path from search to booking
Co-brand concept
His name belongs beside the name people already trust.
This lockup keeps COUNTRY’s identity intact and gives Josh a consistent personal mark for his website, profile photos, covers, email signature, community graphics, and print.
Final artwork and all public marketing would be submitted through COUNTRY Financial’s required brand and compliance approval process.
Primary horizontal lockup
Josh ReedyInsurance Agent · ChattanoogaWebsiteSocialEmailPrint
Public presence analysis
There is a solid foundation—and a lot of open runway.
Growth opportunityHigh
Corporate trust
Established brand, broad services, booking, quote, and claims pathways.
Personal differentiation
The current agent template tells people what COUNTRY does—not why Josh is their agent.
Local discovery
Josh is indexed, but his identity is scattered across corporate and directory profiles.
Social reach
A new Facebook page and Instagram account have content but almost no audience yet.
Conversion path
Direct phone and Microsoft Bookings give us a solid destination for every campaign.
Brand consistency
Public directories show different phone numbers, weakening trust and local SEO signals.
Strong company page. Weak personal ownership.
Josh’s official page is indexed, mobile-friendly, and connected to phone, quote, referral, and booking tools. But the template is product-heavy and nearly interchangeable with other agents. It does not feature client proof, a memorable local story, an owned domain, or a clear reason to choose Josh specifically.
Build a compliance-approved relationship site that routes actions to official COUNTRY tools.
The accounts exist. The audience does not—yet.
The national Facebook page builds corporate awareness, not Josh’s local relationships. Josh’s public Facebook page currently shows 3 likes and 2 people talking about it. His Instagram shows 9 followers. Recent posts prove he has started; now he needs local faces, community stories, consistent calls to action, and deliberate distribution.
Turn weekly content into recognizable local authority, not another corporate repost feed.
Josh is findable, but the trail is fragmented.
Search results surface the official agent page, LinkedIn, Alignable, networking directories, Facebook, and Instagram. That is useful raw material. The problem: a local networking profile publishes 423-255-6533 while the official COUNTRY page publishes 423-242-6481. Inconsistent name, address, and phone data can confuse prospects and weaken local search signals.
Establish the official contact record once, then align every profile and directory around it.
This is a public-facing strategic review completed September 2, 2026—not an analytics audit. The next phase would verify Google Business Profile data, Meta Insights, website traffic, lead sources, brand rules, and licensing/compliance requirements with Josh and COUNTRY.
The first 90 days
Build the foundation. Shape the brand. Grow with purpose.
We do not throw random posts at the wall and call it marketing. Every piece has a job: get Josh seen, build trust, and start more qualified conversations.
01Days 1–14
Build the foundation
- Shoot Josh’s new professional headshots
- Approve the personal message and co-brand lockup
- Correct contact information across public listings
- Build the personal website and connect approved lead paths
02Days 15–45
Make Josh visible
- Launch Chattanooga-focused pages and profiles
- Publish useful, human insurance content every week
- Create a repeatable review and referral request process
- Build relationships with local families and business owners
03Days 46–90
Turn attention into conversations
- Launch seasonal lead campaigns after compliance approval
- Add local search articles and referral landing pages
- Track calls, bookings, and qualified conversations
- Improve the message every month from real results
Start today
Professional headshots for Josh—on us.
We’ll photograph Josh today at no cost so the first thing prospects see is the real local professional they’ll be trusting with their family, home, business, and future.
Today’s investment$0Complimentary
Three ways to grow
Choose the pace. Keep one clear direction.
Founding-client pricing for a six-month initial partnership. Scope is finalized after a strategy and compliance conversation.
Foundation
A clean personal presence that makes Josh easy to find, trust, and contact.
One-time build$995
Ongoing growth$299/mo
- Conversion-focused one-page personal website
- Josh Reedy × COUNTRY co-brand lockup
- Domain, secure hosting, and maintenance
- Google Business Profile cleanup and optimization
- Facebook + Instagram profile alignment
- 8 branded social posts each month
- Basic local SEO and monthly performance snapshot
- Complimentary professional headshots today
Best fit for Josh
Own the Chattanooga marketLocal Authority
The strongest fit: a complete local brand and steady content engine built around Josh.
One-time build$1,795
Ongoing growth$499/mo
- Five-page personal website and lead funnel
- Home, Coverage, About, Resources, and Contact
- Official scheduling + quote-path integration
- Local SEO strategy and directory consistency
- 12 branded social posts + 2 short videos monthly
- One search-focused local article each month
- Review and referral request system
- Monthly reporting with next-step recommendations
- Complimentary professional headshots today
Market Leader
A full-service system for reach, referrals, lead generation, and measurable growth.
One-time build$2,495
Ongoing growth$799/mo
- Everything in Local Authority
- 16 branded posts + 4 short videos monthly
- Two local SEO articles each month
- Seasonal campaign and landing-page builds
- Paid campaign setup and management
- Email follow-up and nurture sequence
- Quarterly commercial photo + video session
- Competitor monitoring and conversion reporting
- Ad spend billed separately
Josh owns the important stuff.
Domain, hosting, analytics, email, ad accounts, and business profiles stay in Josh’s or COUNTRY Financial’s control. Build Brand Grow receives only the access needed to do the work.
The bottom line
People do not choose an insurance website. They choose the person they trust.
Josh already has the company, products, and service infrastructure behind him. Our job is to make Chattanooga know his name before a life change, renewal, new car, new home, or new business gives them a reason to call.
Let’s build Josh’s brand